What We Do
Dental SEO
Dental Paid Media
Dental Social Media
Dental Reputation Management
Dental Web Design
We helped Dental One Partners Grow Their 160 Practices by:
Increasing conversions by 40% while decreasing cost per conversion by 25%
Zeqons delivers unrivalled outcomes for dental professionals and multi-location clinics looking to bring in more patients at a reduced cost per lead. Zeqons is driven by statistics and guided by imagination.
We’ve helped some of the industry’s biggest names meet – and surpass – their goals, from designing a responsive website geared for conversions to handling your day-to-day marketing needs.
Don’t Take Our Word For It. See For Yourself
Dental One Partners, which has 160 sites around the country, came to us for aid in increasing leads and conversions not only for the firm as a whole, but also for each individual location.
This kind of granularity in multi-location clinic marketing is often beyond the capacity of a normal digital marketing agency.
Dental Marketing Services Designed To Target High Value Patients
We understand the unique challenges that multi-location dental clinics confront when it comes to reliable reporting and strategy deployment as they seek to target local prospects. When we initially started working with clients like Dental One Partners, we were amazed at how limited the technology was to suit their needs.
Unique Technology Customized To Help Grow Dental Practices
We opted to develop our own due to the lack of technology available to help market and report patient growth to a multi-location dentistry office. The result is LadyBug, a custom-built reporting platform for the medical community that allows us to exchange reports for each individual site rather than at the corporate level, as most other platforms do.
With The Use Of Our Proprietary Platform, And The Wizardry Of Our Marketing Team, We Delivered Impressive Results For
35000
new patients driven in 2019
75%
Increase in total patient volume with only 10% budget increase
37%
decrease in CPA sicne launching a full digital strategy
Dentists Are Not Consistent Marketers
Many dental clinics, according to Dentistry Today, miss out on 80 percent of new patients because they are unable to promote regularly. Everyone requires the services of a dentist, but not everyone requires a dental expert at this time. One marketing campaign through local TV, radio, direct mail, and other means might get you a couple of patients, but if you're not promoting constantly, that's it! A continuous marketing approach is essential if you want a steady influx of new patients. Many dental practises that choose to undertake their own marketing launched campaigns on a "as required" or seasonal basis. Again, if you want to consistently acquire new patients, you should execute marketing activities all year. A dental marketing campaign
Dental Marketing Experts Speak Your Language
As a dental expert, the finest dental marketing agency will be able to communicate in your language. It is the agency's responsibility to understand exactly what you are talking about. The agency is interested in learning everything there is to know about your dental practise. The agency is familiar with your services, their merits and pitfalls, and how to engage potential patients and persuade them to call. This is the primary reason why you should not use just any marketing firm you come across. You'll need to deal with a marketing firm that specialises in the dental industry. The agency's dentistry marketing knowledge allows them to dig deep into what works and build on the successes of past clients.
Helps You Target the Right Audience
One of the most common problems we hear from dentists is that they can't seem to find the ideal patients to promote to. There are several reasons for this. For starters, dental professionals work in the healthcare industry, which is one of the most competitive fields. Many people believe that patients will just go to the dentist who is closest to their home. That may have been the case in the past, but, as previously said, the dental market is currently more competitive than ever. When compared to half a century before, there are currently 6 times as many dental practises. This is obviously beneficial to patients, since the more options available, the better. As a result, dental procedures require
Up-To-Date With the Latest Dental Marketing Trends
If you have an in-house dental marketing staff, you must have the most up-to-date software and databases to ensure a smooth and efficient operation. You're holding back your in-house marketing team if you're behind on marketing tools and apps. One of the biggest reasons to work with a dental marketing firm is that we keep up with all of the latest digital marketing news and trends, including SEO, paid search, web design, landing page optimization, social media advertising, and more. An agency's tools can also be scaled to meet your dental marketing objectives. Furthermore, trends, audiences, and sectors are constantly shifting. The tactics that are currently effective may quickly become obsolete in the future.
Personalized Approach
Dentists, as you may be aware, are meticulous. Dental marketing agencies are aware of this, which is why they can deal with people of all kinds and tailor their processes to suit their clients' tastes and personalities. Everything has been seen by a dental marketing agency. You may use a professional digital marketing agency's skills and experience to reach as many ideal patients as possible by using their expertise and experience. Furthermore, the firm is familiar with the life of a healthcare provider and is willing to work with your schedule. Even among other healthcare sectors, we recognise that dentistry is a distinct industry. As a result, working with a company that understands the subtleties is always advantageous. Zeqons, being a specialised firm, is well-versed in this area.
TOP Rated Digital Marketing For Dentists
Clients remark on how well we produce ROI and provide excellent customer service. We work hard to ensure that you get the best outcomes possible.
GOOGLE CHANNEL PARTNERS
Trust a top-tier Google Partner agency to get the most out of your AdWords budget
FAQ // LEARN MORE ABOUT ZEQONS DENTIST SERVICES
If You Are Looking To Grow Your Business With The Help Of PPC Marketing, We Can Create The Perfect Campaign For You.
To attract new patients and grow your dental practice, new and existing patients need to be able to find you on the internet. This is true if you have one location or many, a small practice or a large network. The thing is, the ways that your target audience look for dentists online is rapidly evolving. Voice assistants. Local search. The rise of new and advanced mobile experiences. Keeping up and keeping your business digitally optimized can be a challenge.
It can also be the difference between a patient finding you or finding one of your competitors in the area. This is where a digital marketing agency with experience in the dental and medical fields can step in and help generate leads, foot traffic, and appointments.
You might have heard of the common marketing strategies, such as search engine optimization (SEO), social media, and digital advertising. These are important parts of any broader marketing strategy. Yet, at Zeqons we also offer in-depth content marketing, paid media, and reputation management services that take dentist marketing to the next level.
How is your website performing, example? Are you generating enough positive reviews? How are you measuring and reporting on your marketing KPIs? Ours is a transparent and comprehensive approach tailored specifically to dentists. Learn more about our marketing services.
A well-optimized website full of well-organized, relevant, and valuable content is essential to any business, including dental practices. It’s a foundational part of your digital presence, one that impacts the ability of people to find you, learn about you, and do business with you.
Many dental practices come to us with outdated sites, neglected sites, or even no websites at all. Sometimes, things have just gotten tangled and messy, and they need someone to step in and clean it all up. That’s where we come in: after a comprehensive audit, we’ll lay out a tailored strategy for updating and maintaining your website so that it represents your business well and attracts new patients.
We don’t like giving non-answers, but the answer to this question really is “it depends.” That’s because there is not a one-size-fits-all approach to dentist marketing—nor should there be. What makes sense for a larger dental practice in a metropolitan area might not work for a small to medium-sized practice in the suburbs.
What we can promise you is that, in the world of digital marketing, it doesn’t pay to hire cheap agencies just because they’re cheap. Our team will listen to your project, respect your budget, and provide an accurate, fair price for digital marketing services. More importantly, we’ll make sure that you get the most bang for your buck in the form of efficient strategies that drive real results
Speaking of budget and cost efficiency, have you looked at your cost per conversion lately? Your cost per conversion measures how expensive it is for you to generate an inbound conversion (appointment, new patient, surgery booking, and so on).
Your cost per conversion will include any cost that went into making that conversion happen. Social media advertising and PPC budget are good examples, but there are others you might not have considered. Optimizing cost per conversion for dental practices can provide huge efficiency gains and cost savings. The trick is understanding which campaigns generate the highest returns and which, unfortunately, do not. Our proprietary dentist marketing software does just that.See how we decreased cost per conversion for Dental Works.